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Universidade Católica de Brasília

Universidade Católica de Brasília Experience - App

Imagine having an app that guides you through the campus, directs you where to go, and offers instant assistance. That's exactly what Universidade Católica de Brasília achieved with an Old School flair in their app design!

Embark on a seamless welcome experience for new university students, where the overwhelming transition transforms into an exciting journey of discovery.

In just the first two days, the app witnessed an impressive adhesion rate of 30%, with over 2,000 students spontaneously registering. Another remarkable feat: more than 31% of enrolled students invited their peers to join the app, creating a thriving sense of community.

The impact radiated beyond the digital realm, with the university gaining nearly 2,000 new followers on its social networks. Thanks to gamification, over 24% of students enrolled took the initiative to follow the university, creating a dynamic connection between virtual and real-life engagement.

Hold onto your seats as the numbers soar: more than 40,000 actions were taken by students in just two days! This isn't just an app; it's a revolutionary gateway to community, engagement, and exploration. Join the exciting wave where every action counts, and the university experience is transformed into an unforgettable adventure!

Game Techniques used in this project

Elitism, evolved ui, status points, badges, leaderboard, quest list, refresh content, level up, instant feedback, virtual goods, exchangeable points, friend invites, dangling and countdown timer, lottery.

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